We believe in the spirit of Adventure
Wave makes adventure effortless. From high-performance paddleboards (SUPs) kayaks and canoes to premium robes, everything is built for the outdoors. Our paddleboards feature the world’s safest quick-release leash for maximum safety and control. Whether you're out solo or with family, Wave gear is made to perform. Easy setup guides and a responsive team mean you're ready to go, wherever the water takes you.
Need help? Our friendly team and easy setup guides have you covered. Float, soak, switch off, Wave’s got you.
Cruiser 2.0 SUP | Inflatable Paddleboard | 10'9ft
The Cruiser is your ultimate companion for water adventures. Perfect for both beginners and seasoned paddlers, this stand-up paddleboard combines stability and performance with sleek, modern design. Crafted with durable materials, it effortlessly glides over calm waters, while the lightweight build ensures easy transport wherever your next adventure takes you. Whether you’re exploring tranquil lakes, catching some waves, or just enjoying the sun, the Cruiser SUP brings freedom and fun to your lifestyle. Get ready to ride the waves and create unforgettable memories.
Best Sellers
Quick-Release Safety Leash
For New Paddleboarders
Fast to Inflate & Deflate
10'3ft | 11'3ft
Quick-Release Safety Leash
For New Paddleboarders
Fast to Inflate & Deflate
10'9ft
Quick-Release Safety Leash
Safe & Easy to Use for All Ages
8'6ft
Lightweight Design
Quick-Release Safety Leash
For New Paddleboarders
8'6ft
Lightweight Design
Quick-Release Safety Leash
For Paddling Pros
10'4ft
Lightweight Design
Latest Stories
Black Friday Gift Guide: The Best Kayak to Put Under the Tree
Is the dream of owning a hot tub sinking under the weight of high-cost fears? In the UK, many potential owners hesitate due to concerns about high energy bills. The good news is that running an energy-efficient Wave Spa doesn't have to be expensive.
Avoiding Black Friday Regrets: How to Buy the Right Kayak or Canoe
Don't miss the Wave Black Friday kayak sale! Read our 2025 guide to choose the best 2-3 person inflatable kayak or canoe for you. Shop deals on the Navigator & Venturer.
Black Friday: Complete Paddle Board Package for £129.99
Our Black Friday sale is live with our best deals ever. Get a complete stand up paddle board package - including board, paddle, leash, fin, pump, and bag - for just £129.99. Or, pay in 3 easy instalments of £43.33/month. All deals include stress-free extended returns until Jan 2026. Plus, pre-order the Navigator Kayak for £429.99 before it sells out.
Our reviews speak for themselves
Rated 4.8 / 5 Based on 3449 Reviews with Reviews.io